What is Email marketing?
Email Marketing: The act of sending a commercial message, typically to a group of people, using email, where every email sent to a potential or current customer could be considered email marketing.
Email Marketing: The act of sending a commercial message, typically to a group of people, using email, where every email sent to a potential or current customer could be considered email marketing.
Introduction: Email marketing is a powerful digital marketing strategy that involves sending emails to prospects and customers. Effective email marketing converts prospects into customers and turns one-time buyers into loyal, raving fans. This strategy is known for its remarkable return on investment (ROI), allowing businesses to reach a wide audience at a low cost. It encompasses various types of content, from promotional messages and newsletters to customer surveys and personalized communication, making it a versatile tool for building relationships, enhancing brand awareness, and driving sales.
Key Components of Successful Email Marketing:
Advantages of Email Marketing: