The world of eCommerce and online shopping has become a syndicated "New-Norm" with tons of potential to meet the demand and growing need for online shopping. Whether they're essentials, non-essentials, or new essentials, eCommerce's growth is at an all-time high.
What does that mean for entrepreneurs exploring eCommerce and dropshipping?
It means now's the time to spread your wings and start a dropshipping business to meet people's demands in your particular niche of choice. With dropshipping, you have the power to meet these demands and offer people something that they want, need, and will buy. So, why not start growing your dropshipping business today?
Wix and Dropshipping
Wix is a website building platform with an incredible interface, flexibility, and beautiful designs.
With incredible design capabilities and an integrated marketing guide, starting a dropshipping business with Wix has been automated down to the SEO and Analytics components.
This means that starting a dropshipping business on Wix is easy. With so many things taken care of, you can focus on the parts of your business that you excel at.
Wix has been around since 2006, and they’ve simplified every component of building a website (for whatever means) to a simple and, quite frankly, fun process. Their intuitive system for website building makes it easy to create a beautiful and effective website with no prior experience.
Can I use Wix for Dropshipping?
With the Wix dropshipping integration with Spocket, you’ll be able to dropship high quality, US, and European products through your Wix store. Using Spocket, you can easily set up your Wix store with an efficient dropshipping system with just a couple of clicks.
Spocket integrates with Wix Dropshipping through the app market and instantly lets you start choosing products to add to the store. Dropshipping with Wix isn’t only possible; it’s easy.
Why start Dropshipping?
Even beyond Wix dropshipping, why should you be dropshipping at all? After all, it’s a non-traditional business model, why not go with safe traditional methods?
First of all, dropshipping is a low cost way of starting a small business. Second of all, dropshipping has several key advantages over more traditional business models that make it more accessible and flexible than anything you’re going to find in retail.
Dropshipping has a lower startup cost:
Other business models involve spending a lot of money to make money. Before dropshipping, you needed to order hundreds of products from suppliers with no guarantee that you could sell them all.
There are horror stories of hopeful entrepreneurs betting on the wrong product and having a garage full of unsold products. The inventory problem is no longer a risk with dropshipping.
When you’re dropshipping, you are ordering products as they are being sold, and you’re not worrying about having inventory, loss, or the logistics involved in delivery.
The dropshipping business model means that you’re never going to have too much or too little of a product. Overall, it drastically lowers the cost of starting a small business.
Sure, there are still costs like web-hosting fees (though Wix is incredibly affordable!), but you’re never going to spend thousands with no promise of making it back.
Dropshipping is Flexible:
If every business idea were a winner, there would be a lot more businesses in the world. The truth is that many businesses never find success for a number of reasons.
This can range from relying on unpopular products, or maybe the marketing was off the mark; perhaps there was an issue with the web design. There are dozens of reasons a business idea can flop.
One of the main upsides of dropshipping is that you’re never stuck with an idea if it’s not working out.
If you’re not making money selling one thing, it takes an evening and some dedication to recreate your Wix dropshipping business! It doesn’t cost you a cent to pivot if you’re dropshipping.
What About Long Shipping Times?
There are many horror stories on the internet about dropshipping stores that can't get their customers' products in a reasonable timeframe. You don't want to run a business that's making people wait 20-60 business days to get their product. That's simply not competitive in the age of Amazon.
Dropshipping from the USA and Europe drastically cuts shipping times, based on a north american target market. Luckily, Spocket specializes in finding those dropshipping suppliers in the USA, so that you can push products that have faster shipping.
The last thing you want your customer to say when their order shows up is 'finally!', and having reasonable shipping times from US or European suppliers is the best way to make sure that never happens.
Why Dropship on Wix?
In a world of site builders that all claim to be the best option, why are you going to start dropshipping using Wix specifically?
Wix boasts a handful of incredible strengths, all of which combine to make a fantastic option for a small business idea like yours.
Incredible Templates:
Wix templates aren’t just good, they’re downright fantastic.
Every option on Wix has multiple options for each section you’d want on your site. Need to show a group of products? Here are 5 ways to do that. Need to feature a sale? Try these ten options.
Each Wix template has every feature available to you, and all of them are absolutely free. You never need to worry about falling in love with a template that costs you two hundred dollars on Wix.
Another fantastic part of the Wix templates is that they come with animations and custom effects like parallax scrolling natively, something that is typically a paid feature on website builders.
Pricing:
Wix has the best pricing of any of the options out there.
First of all, Wix doesn't offer a free trial; they never ask you for money until you’re completely satisfied and your store is ready to launch.
This means you don't need to wait for the 'perfect time' to start with Wix. You can start building your dropshipping business today, even if you're busy tomorrow.
Once you're ready to sell, Wix's basic plan is comparable to sites like Shopify and Squarespace, ringing in at USD$28.00 a month, unless they have a limited time offer.
That said, Wix doesn't have aggressive price scaling as your business grows. Their highest tier of plan, which offers features like priority support, will only set you back USD$56.00 a month.
You can also always commit to paying yearly and save a ton. Paying annually for the basic plan saves your $60.00 a year.
How to Set up Dropshipping on Wix
Sign up for wix
To sign up for Wix, all you need to do is go to Wix.com and click 'get started.' As soon as you do, they'll ask you to enter your email and a new password. As soon as you do that you're off to the races with your new Wix dropshipping website.
An important thing to know is that you can have multiple websites on a single Wix account, which means you can have your dropshipping store alongside anything you may have already built on Wix.
Seeing as Wix stores are completely free until you make them live, you can even try out multiple designs at once!
Pick an online store template
When you start your site with Wix, you're going to get two options, either starting with their designer making you a site or starting directly from a template. Both of these options allow you to customize the website in the same way, so you're not missing anything going one way or another.
The main thing that the ADI offers is a bit of guidance for your website as you're starting out. Wix's drag and drop system is incredibly robust, but the ADI swaps it out for a system with more concrete options.
We suggest starting with the ADI because it makes building a functional framework for your site a fast and straightforward process.
It's worth noting that starting with the ADI asks you some questions before spitting you directly into the ADI web design tool. If you wanted to see some of Wix's older templates, you're going to have to skip the ADI.
Customizing your design
When you’re customizing your site, the Wix ADI uses a sections system that lets you choose a function you want to fulfill on the website (Like showing off some products) and then Wix shows you between 5-10 different formats for that section.
It won’t take long for you to get the hang of this intuitive system. Slotting everything into its place is easy and quick. Wix also does an incredible job of making sure that all the options within its templates work well together.
Building an ugly or counter intuitive Wix dropshipping site isn’t something that can ever happen by accident.
One of the first things you’ll want to do on your Wix site, is to set up a beautiful colour palette. If you choose a main colour then Wix will suggest palettes that work with that central colour, avoiding any accidental colour clashes.
If you want to be a little more adventurous, the site coolors.co can help you build your custom colour palette for your unique business.
Finally, choose several images to act as placeholders on your site.
Wix offers thousands of pictures for free, and also has a Shutterstock library you can buy images from.
Once you have a good skeleton for your Wix site, it’s time to say goodbye to the ADI and move onto the proper Wix editor. This will let you drag and drop any element of the site exactly where you want it!
Once you have this preliminary design, it’s time to find the products for your store.
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