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“I have earned $442,991 USD in just six months by building a dropshipping business that people loved”.
The online shopping scene in the US is buzzing. Around 75% of American adults are shopping online, with a quarter of them doing so at least once a month. This shift to digital shopping shows how much people love the convenience and variety offered by online stores.
The rising number of online shoppers in the US is only going to fuel this trend. According to forecasts, the eCommerce market will reach 333.5 million users by 2029. With more people turning to digital shopping, online retailers will see an influx of visitors and increased sales.
So what are the top online shopping sites in the USA in 2024? This article looks at the 10 best sites catering to shoppers in the United States.
Is Amazon the first thing that comes to mind when you shop online? You’re not alone. Millions of US residents visit Amazon to shop for their personal and household needs. The site dominates the country's ecommerce scene, holding 37.6% of the market share.
Amazon's influence is huge, with $395.64 billion in sales last year. Plus, about 56% of consumers start their product searches on Amazon. It's the ultimate go-to for everything, from the latest tech gadgets to daily essentials.
Think Walmart is just for in-store shopping? Think again. Walmart.com has surged to become the second most popular online shopping site in the US. That's a big achievement, considering eBay held that spot for years.
Walmart's success comes from its robust eCommerce platform and convenient services. Customers love the easy pickup and fast delivery options, in addition to the affordable prices.
Walmart now holds 6.4% of the US eCommerce pie. And with its online sales growing by 22% in the first quarter of 2024, Walmart is expected to have a strong showing this year.
Target—a popular retailer offering a variety of products in the USA—has enjoyed stable online growth in recent years. In Q1 2024, it reported a 1.4% increase in online sales compared to last year.
Target's success comes from its robust eCommerce platform and convenient services. The retailer offers online features like curbside pickup, same-day delivery, and an efficient app that provides rewards and organizes shopping lists.
Customers also appreciate the variety of products on Target.com. From clothing and home goods to electronics and groceries, the site offers something for every shopper in the US.
Fourth on the list is eBay, an eCommerce platform that's been around for ages. eBay has grown and adapted, and last year, it generated $10.1 billion in revenue, showing its strong presence in the market.
Mobile shopping is massive on eBay, with over 60% of its gross merchandise volume involving a mobile touchpoint. The eBay app has been downloaded more than 599 million times, making it the fourth most popular shopping app in the US.
Shoppers are attracted to the unique auction-style sales model, which lets them bid on items. And eBay also offers the "Buy It Now" option for those who prefer quick purchases.
Apple doesn't need an introduction. Known for its sleek gadgets and cutting-edge tech, it's also a major player in online shopping. Apple.com brought in $47.2 billion in eCommerce net sales, ranking third among top shopping sites in the US.
People visit Apple.com for a variety of reasons. These include trading in old devices for instant credit and accessing exclusive online features. Apple also offers the “Shop with a Specialist over Video” service, allowing customers to get live support while shopping.
With 54.8% of its global revenue coming from the US, Apple is expected to continue expanding its eCommerce footprint in the country.
Best Buy initially started as an audio shop in the 1960s. Later, it shifted to consumer electronics in 1983. Today, consumers visit the site to shop for everything from gadgets to home essentials.
Best Buy excels in eCommerce. Its website is user-friendly, offering expert advice and competitive prices. Customers also appreciate the fast delivery options and efficient store pickups.
Best Buy's promotions, like “Best Buy Drops,” help attract more customers to the website. People also get pulled in by timely offers and tailored pricing. In Q1 2024, Best Buy's online sales accounted for 30.8% of its total business.
Chewy.com. a popular US shopping site for pet products, has seen remarkable growth in recent years. Starting in 2011, it quickly became a go-to for all things pet-related. In Q1 2024, Chewy reported a 3.12% increase in digital sales, reaching $2.878 billion.
Chewy’s success is built on its user-friendly eCommerce platform and extensive product range. From pet food to grooming supplies, customers find everything they need. The website's Autoship feature, which accounts for over 75% of sales, ensures pet owners never run out of essentials.
With a revenue of $11.235 billion for the year ending April 2024, Chewy continues to expand its market share.
Costco consistently ranks among the best online shopping sites in the US. What makes it stand out is its seamless integration of bulk buying and exclusive member prices. The company excels on the eCommerce front, offering features like efficient search functionality and self-service returns at UPS stores.
Costco enjoyed a strong Q3 in 2024. According to recent reports, its eCommerce sales grew by 20.7%. With new store openings and an expanding product range, its online presence continues to thrive.
The Home Depot is a US retailer known for selling home improvement products. Lately, it has been focusing on its ecommerce platform and saw digital sales grow by 3.3% in Q1.
Home Depot has taken several steps to streamline the shopping experience. For example, 70% of its online orders are now eligible for self-service returns at UPS stores. Additionally, the retailer offers personalized deals and volume pricing through its Pro Xtra loyalty program.
Founded in 2010, AliExpress has become a major force in global eCommerce. Consumers can choose from a vast array of products, from gadgets to home essentials. The platform offers millions of items, catering to a diverse range of needs and preferences.
AliExpress attracts 24.2 million unique visitors monthly in the U.S. alone, showcasing its growing popularity. With improved services like faster shipping and a redesigned mobile app, the shopping experience is better than ever.
Most impressively, AliExpress saw a 60% increase in order volume last quarter. Clearly, this shopping site is doing something right.
There you have it—the top 10 online shopping sites in the USA. Hopefully, these insights will help you identify where to focus your retail efforts and tap into profitable growth opportunities.
