When running an online store on Shopify, the way you present your products is critical to your store’s success. If your product displays are cluttered, difficult to navigate, or poorly designed, potential customers may get frustrated and leave your site. The right product display enhances user experience (UX), increases trust, and improves sales conversion.
The best apps for product display for Shopify can transform how your products are presented, offering customers an intuitive, visually appealing shopping experience. These apps optimize everything from layout to interactivity, ensuring that your products are highlighted in the best possible light. With the right app, you can increase engagement, reduce bounce rates, and boost your overall sales.
In this article, we’ll explore the top apps for improving product display on Shopify, including what makes them stand out and how they can help you enhance your store’s visual appeal.
What Makes a Great Product Display App for Shopify?
Features to Look for in a Product Display App
When choosing an app for product display, it’s crucial to ensure it aligns with your business needs. Here are the essential features you should look for:
- Mobile Optimization: With more people shopping on their mobile devices, your product display app must be mobile-responsive. This ensures that your store’s display looks just as great on a smartphone as it does on a desktop.
- Customizability: A good app should offer various templates and customization options so you can match the display style to your store’s brand. Whether you want to adjust image sizes, create unique product grids, or change fonts, customization is key.
- User-Friendliness: A product display app should be easy to install and use, even for non-tech-savvy store owners. The more intuitive the app, the better your experience and the smoother your store’s setup will be.
- Speed and Performance: Product display apps should enhance your site, not slow it down. Look for apps that load quickly and do not negatively affect the user experience, especially when it comes to mobile users.
- Integration with Other Shopify Features: A top-notch product display app will seamlessly integrate with other tools in your Shopify store, including your theme and any other third-party apps you use.
How Product Displays Influence Sales and Customer Experience
It’s not just about looking good—effective product displays can directly impact your sales. Here’s how:
- First Impressions Matter: When customers land on your site, they judge the quality of your store based on its appearance. High-quality product images and a polished layout give the impression that your store is professional and trustworthy.
- Better Visuals Lead to Higher Conversion Rates: Studies show that users are more likely to make a purchase when they can see products in great detail. Features like zoom-in functionality and 360-degree views give shoppers the confidence to buy.
- User Experience: A well-organized, easy-to-navigate store encourages visitors to stay longer and browse more products. If your product displays are cluttered or difficult to navigate, potential customers may leave before they even see what you have to offer.
Top Shopify Apps for Product Display
Having the right tools for your product displays can make a significant impact on your Shopify store’s appearance and performance. Below, we’ll explore a selection of best apps for product display for Shopify. Each one offers unique features to enhance the way customers view and interact with your products.
1. Spocket: Elevate Your Store’s Product Display with High-Quality Product Images
Spocket is widely known for offering a great selection of suppliers for dropshipping, but it also provides powerful tools to improve your store’s product display. As a platform that works directly with suppliers, Spocket offers access to high-quality product images that can be seamlessly added to your Shopify store. These high-definition images are crucial for enhancing your product pages, helping customers get a clearer and more appealing view of what you’re selling.
Key Features:
- Access to high-quality, professionally shot product images from top dropshipping suppliers.
- Simple integration with Shopify stores for effortless syncing.
- Automated updates to product details, including images, as inventory changes.
- Customizable options for product image display on Shopify pages.
Spocket makes it easy to import products with high-quality visuals, allowing your store to look professional and polished without having to manually curate images. This is especially useful for dropshipping stores looking for premium products with top-notch display capabilities.
2. Product Image Gallery & Zoom by Magic Zoom Plus
If you want to give your customers the ability to closely examine your products, the Product Image Gallery & Zoom app by Magic Zoom Plus is a must-have. This app enhances product image display by offering zoom features that allow customers to get a closer look at your products, which is particularly useful for items with intricate details, like clothing or jewelry.
Key Features:
- Zoom-in functionality for product images, including lightbox and quick zoom.
- Enhanced product galleries with image sliders for easy navigation.
- Compatible with 360-degree images and videos for even better customer interaction.
- Fully responsive design that works seamlessly on mobile devices.
With this app, shoppers can get an up-close view of your products, helping to improve the overall customer experience and reducing hesitation in making a purchase.
3. 360 Product Viewer by Shop Circle
For stores selling products with lots of detail or intricate designs, offering a 360-degree view can dramatically improve the product display experience. The 360 Product Viewer app from Shop Circle allows you to display your products from all angles, offering a much more interactive and engaging experience for your customers.
Key Features:
- Provides a 360-degree rotating view for each product.
- Smooth, fast-loading interactive features.
- Supports both images and videos for dynamic product display.
- Highly customizable, allowing you to adjust the rotation speed and zoom-in options.
With a 360-degree view, customers can virtually “hold” the product in their hands, seeing it from every possible angle. This is especially helpful for products where details matter, such as electronics, fashion accessories, or even furniture.
4. Product Customizer by Product Customizer
For stores offering personalized products, the Product Customizer app is an essential tool. It lets you display customizable options directly on your product pages, enabling customers to personalize products (e.g., choosing colors, adding text, or uploading images) before making a purchase.
Key Features:
- Easy-to-use product customization options (e.g., size, color, engraving, text).
- Real-time updates to product images as customers select different options.
- Fully integrates with Shopify’s checkout system for seamless transactions.
- Customizable design to fit your store's branding.
Allowing your customers to customize their products is a great way to engage them more deeply with your store. With the Product Customizer app, you can visually display these customizations in real-time, providing customers with an instant preview of their personalized products.
5. Product Options and Customizer by BOLD
Bold's Product Options and Customizer app is a powerhouse for stores that need to offer customers a variety of customization choices directly on the product page. This app is more than just a display tool; it enhances the product display by allowing the store owner to add custom options like text fields, color choices, swatches, and dropdown menus, all while showcasing these options attractively.
Key Features:
- Display different variants of products in an intuitive way, such as swatches for color and size options.
- Add custom fields like engraving text, custom labels, and upload buttons.
- Display different product configurations instantly on the product page.
- Integration with Shopify’s cart system for streamlined checkout.
By showcasing the product options directly on the product page, Bold’s Product Options makes it easy for customers to see and select the variations of the product they want, which can help increase sales and reduce confusion.
6. EasyTab: Product Tab by NexusMedia
The EasyTab: Product Tab app is perfect for Shopify stores that have a lot of product details to display. It lets you organize the product information into neat, easy-to-navigate tabs, improving the structure and presentation of the product page.
Key Features:
- Allows you to create multiple tabs (such as for product descriptions, reviews, shipping info, etc.).
- Clean, organized tab layout that helps reduce clutter on product pages.
- Supports images, videos, and text in the tabs, allowing for rich product content.
- Fully customizable tab designs to match your store’s aesthetic.
This app is especially useful for stores that sell complex products with a lot of specifications. The tabbed layout helps you display all the important information in an organized and digestible way without overwhelming the customer.
7. Product Slider & Carousel by Globo
If you have a variety of products or collections you want to showcase, the Product Slider & Carousel app by Globo is an excellent choice. This app allows you to create a dynamic product carousel that displays multiple items in a sleek, horizontally scrolling format, making it easy for customers to browse through a selection of products without leaving the page.
Key Features:
- Create a visually stunning product carousel with an easy-to-use drag-and-drop interface.
- Display products in a responsive, mobile-friendly layout.
- Option to add quick view and “Add to Cart” buttons directly in the carousel.
- Customizable design with various layout styles, animation effects, and transitions.
A product carousel can showcase related items, trending products, or new arrivals, keeping visitors engaged and helping to increase the visibility of more products at once.
8. Loox: Photo Reviews & Product Galleries
Social proof is a powerful tool in e-commerce, and Loox takes advantage of this by allowing you to display customer reviews alongside their photos. This enhances your product display by showing potential customers real-world examples of how your products look when in use.
Key Features:
- Collect and display customer reviews with photos on product pages.
- Highly customizable review display options.
- Integration with email and SMS marketing for review requests.
- Automatically shows the most relevant reviews to increase conversions.
By incorporating customer-generated content directly into your product display, Loox adds authenticity and trust, helping new customers feel more confident about making a purchase.
How to Choose the Best Product Display App for Your Shopify Store
Evaluate Your Store’s Needs
Each Shopify store has different requirements, so it’s essential to choose an app that aligns with your specific business model. Are you selling high-end fashion, electronics, or home decor? Each category might require different types of product displays. If you’re selling apparel, image zoom and swatches are a must. For electronics, a 360-degree view is more beneficial.
Consider Mobile Optimization
More than half of online shopping is done on mobile devices, so it’s crucial that your chosen app optimizes product displays for mobile users. Make sure to test the app’s features on both desktop and mobile to ensure a smooth experience for all customers.
Assess Your Budget
Many of these apps offer free trials, so you can try them before committing. Consider your budget and what you're willing to invest in the product display features. Remember, investing in high-quality product displays can lead to higher conversion rates, which may justify the cost.
Conclusion
Making your Shopify store visually appealing is no longer optional; it’s essential for driving traffic and converting visitors into customers. The apps discussed here offer a range of features that can transform your product displays, making them more engaging, interactive, and user-friendly.
From Spocket’s professional-grade product displays to the zoom and 360-degree viewing features of apps like Mageworx and Webyze, you have plenty of options to enhance your store’s appearance. Evaluate your needs, choose the right tools, and watch your Shopify store transform into an engaging, high-converting sales machine.